Conversion Optimisation: Turning Visitors into Customers!

As the saying goes, “Unless you’re turning 100% of your visitors into customers, your website is broken!”

 

While it’s nearly impossible to convert every single visitor that comes to your website into a customer, most websites have a conversion rate around the 2-5% mark, or 2-5 enquiries for every 100 visitors to your site. That leaves a lot of room for improvement!

How we can help increase your conversions:

Before you enquire about our conversion optimisation services, we have 5 simple questions to ask you - if you answer “NO” to any of these questions, you need our help.

  • Do you know how many visitors come to your site each day?
  • Do you know your current website conversion rate?
  • Are you happy with the number of enquiries your website provides?
  • Do you have Website Analytics installed on your website?
  • Does each page on your site encourage people to contact you?

Your website is unique, and therefore requires a unique approach and solution, but there are a few key steps, when implemented correctly that can greatly increase the likelihood of someone enquiring through your website. These steps form the basis or our conversion rate optimisation strategy.

 

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What is my website conversion rate?

Your website conversion rate is the number of people who perform an action on your site - whether is an enquiry about your business either by phone, email or contact form or it may be an online purchase compared to the total number of visitors to your site as a percentage.

How conversion rate optimisation works

Put simply, conversion rate optimisation

 

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